Target offers the Pentax Optio WG-1 14-Megapixel Waterproof Digital Camera in Black, model no. 16926, for the in-cart price of $170 with free shipping. That's $14 under our January mention of a different color and the lowest total price we've ever seen for this digital camera in any color. (It's also a current price low by $88.) Sales tax is added where applicable. Features include a 2.7" LCD, 720p video capture at 30fps, 5x optical zoom, water resistance to 33 feet, 97MB internal memory, SDHC slot, USB connectivity, HDMI output, and more.