When it comes to sending the kids back to school, do it with flair! Just click over to Personal Creations for great ideas on back to school items and gifts that are now 20% off. No coupon code is needed to score deals on personalized backpacks, lunch bags, hoodies and more. And moms and dads will love the fact that there will never be another lost items since everything will be adorned with their child's name. Keep shopping this awesome sale through 09/15/2011.