PC Richard and Son is offering the Sony Braiva KDL-40R450A 40" 1080p LED HDTV for $427.99 with free shipping.

What makes this deal hot:
This is 16% off the normal price.  This is a low price for this 2013-edition HDTV.

What this does & Why you need it:
This new 2013 HDTV features an elegant slim design, 40" Full HD 1080p display, Edge LED backlighting, Motionflow XR 120 technology, Built-in WiFi w/apps (Netflix, Pandora, YouTube, Facebook), 2 HDMI ports, and more.